Love is an understatement. Yes, you can take great shots with more the much more affordable 50mm f/1.8. Sure. And I did for about a year. But it kept haunting me. The 24mm (35mm equivalent on APS/C) was just so much more of a walk around lens, but with Sonnar T• Coating, Zeiss sharpness and distortion free edges. You can always get closer, yes with the extra emphasis on your presence. But just be less weird, you know? Smile. Be a part of the moment. This lens makes portraits and macros and medium shots so enjoyable to be a part of. The colors are poppy, the contrast is better, and most important the sharpness is astounding. Yeah, though, there is that doubt with the a7 full frame lenses coming into play, but hey. That makes the APS/C even more affordable. The 24 MP promise is more than enough. Yeah I want full frame. But I feel confident with the affordability of this rig. Basically 2k price range gets you a complete set up. No bullish*t. No extras. And you don't have to worry about putting it on a drone. Just go, man. Go, go, go. But a UV filter on it and don't even think about it. It outperforms everything that costs three times as much and approaches a magical quality without spending all you got. That's worth $999 plus a sensor and body. I love this rig. It fits in my hand and I could shoot almost anything with it. If there was ever one lens fits anything this is it. I think they could make a system out of this that had not interchangeability at all. I still have my lens bumping 1.4 50mm. My 16mm pancake, my 50mm 1.8 OSS, and my 16-70 zoom. I'm not selling any of that stuff. But I'd rather move my feet than swap 80 percent of the time. No lie. This lens is the camera. I will never sell it, and it will be part of everything that is good about my craft from this point on.... Read More  Hide

Just a Wonderfrul Lens to Use , with Striking Images , and Matches the NEX Series Perfectly ! Great " Walk Around Lens " , and Low Light Images are Just Very Good ! Simple to Use , and Worth The Cost , in Just Plain Enjoyment to My Style of Photography ! R E Keay !... Read More  Hide

Great lens, makes low light pics possible w/o flash which would spoil the whole atmosphere. Fits in underwater housings designed for the more familiar 18-55mm zoom.

I purchased this for my NEX 7 a year ago when there were no rebates. And it has stayed on the camera most of the time. Even when I do switch to a different lens, I cant wait to put this back. Compared to the other lenses I have used - 1855, 55210, 16F28 with Wide Angle this produces great color, is pretty sharp wide open and most importantly the images have character. They feel less electronic compared to the other lenses. Of course, there is a steep cost and the fact that A7R has been released and this lens covers only APS-C area will make me think twice about buying it today. However, I have had a great year shooting with this lens and can't wait to shoot more with the NEX 7.... Read More  Hide